• Exceptional townscapes attract tourists
• Commercial enterprises are influenced by townscapes when
deciding where to locate their business
• Visually appealing towns are more attractive places to live
Professional façade lighting can potentially become a landmark and
a point of interest for reporters and photographers.
This encourages tourism – and brings benefits to the economy and communities.
More efficient utilization of amenities and a growing stream of visitors
transform the peripheral areas of a town into an attractive business location.
Newly arrived firms upgrade buildings and attract employees.
Lighting master plans lay the foundation for a harmonious townscape.
Pleasant lighting promotes a sense of identity, puts people
at ease and encourages them to stay for a while. Incomers soon
feel at home and quickly build a relationship with their new environment.
A place soon becomes an attractive place to live, an attractive
holiday destination and an attractive business location.
Source: LIGHT FOR FAÇADES AND ARCHITECTURE BY ZUMTOBEL Co.
